Removing the number of images on a page will also impact the alt tag frequency and, as a result, the keyword density. Get rid of heavy images if you donвЂ™t need them and check the Quality > Page Speed section to see how your site performs compared to your competitors. Slow sites find it harder to rank highly in search engines. In case youвЂ™ve been ignoring marketing news for several years, page speed is a Google ranking factor. And not only will this change the number of image elements on the page, it will reduce the page loading time. If youвЂ™ve got 100 images but the average is 10, you really should make some adjustments. Use the Images > Number of elements report and make sure that your page is not widely different to the others. If youвЂ™ve done as much as you can with content length, true density, and titles, but your page isnвЂ™t ranking higher in Google, itвЂ™s time to start looking at other factors. Also, check the meta tags to see if youвЂ™ve over-used any phrases. If the audit tells you to remove some words but editing the body text wouldnвЂ™t make sense, check the alt tags and image titles of the post. The audit looks at every instance of words on the page and often the text is not clear. This number contributes to the average, so itвЂ™s worth looking at the actual word counts of the top 10 ranking pages in Google before deciding on how many words to write. IвЂ™ve seen posts of less than 1000 actual words, but the total word count checks in at thousands, thanks to the hundreds of comments at the bottom of the page. In some cases, one single post can skew the results. ItвЂ™s easy to just look at the word count based on position report and accept the average number. Of course, if all else fails, slam it with backlinks and watch the rankings improve.ДЄlways check actual keyword counts (and not just average numbers) On the other hand, if you use the strong formatting for text too much, itвЂ™s worth dialing it back a bit. Format important phrases as bold text only. Ask what is the user's search intent in this case? What do they want answered or solved?Д«e mindful of supporting phrases, partial matches, and LSI keywords. But donвЂ™t just change random words and phrases. If youвЂ™ve eaten all the low-hanging fruit but your content is still not ranking 1st (or somewhere near the top ranking pages) it might be time to make small tweaks and monitor the progress.ДЇor example, if your content does not contain any bold words, and all higher-ranking content or the top ranking pages contains a certain amount of bolding, itвЂ™s probably a good idea to convert some paragraph text to вЂњstrongвЂќ. If both large screen and small screens have similar clicks, choose Mobile as mobile-first indexing is already happening. Click the DEVICES tab and make a decision based on the organic traffic volumes. When you audit web content, check the websiteвЂ™s Google Search Console data to see where most of the organic traffic comes from. On the other hand, if youвЂ™re writing about Instagram apps, select Mobile on the SERP analyser screen. If youвЂ™re writing articles for marketers and bloggers, you might be better to choose desktop when running a search query as thatвЂ™s where most of this group of people consume content at work from. Different demographics browse the internet using different devices. ItвЂ™s important to think about the audience that your content will appeal to. I tested this using the published Google Doc and the live WordPress post, and it checked out the same вЂ“ the analysis is not affected. This will create an URL for this content that you can plug into Surfer for analysis. Next use the Google Docs Publish to the web feature. Use correct title tags, h2s, links, bolding of text, etc. Paste your content into Google docs and set it up as you would a typical WordPress blog posts. This is a sort of hack but it works pretty well.

They are resource-intensive, so the team at Surfer are not giving them away cheaply.Д«ut there is another way to do it.

However, on most plans, thereвЂ™s a limit on Content Editor queries.

If you want to audit a blog post that you havenвЂ™t published yet, thereвЂ™s really only one option: create a new query in the Surfer SEO Content Editor.

What are good Surfer SEO alternatives? Review & Audit Before Publishing.

Surfer seo